AFR Winner

Employees: 20-99

People want an easy to understand, faster, cheaper and simpler way to order a custom designed concrete pool without a lengthy sales process, jargon and sales agendas. In 2020, Blue Haven Pools launched a world first platform to order a concrete pool on-line. All packages were designed to take away the pressure of a lengthy sales process so customer who are time poor, or those who know exactly what they want can enter the sales journey in their own time and from their own home.

On-line deals are strategically crafted to cater for variable pool sizes, inclusions, features and construction timelines can be booked in advance so planning for budget and timeline is solved and their customers have a unique ability to see the pool in their backyard with their mobile phone via an augmented reality app.