Next&Co
Winning Year(s): 2021
Industry: Media & Marketing
Innovation Name: Prometheus
Awards: 10th Most Innovative Media & Marketing Company
Employees: 20-99
Business owners and marketing managers who are not digitally savvy find it hard to be able to assess how effective digital advertising is for their business and if they are wasting any money on digital advertising.
Prometheus is a digital advertising auditing tool that determines the exact wastage of a businesses total annual digital spend in dollars and where that wastage is occurring across every aspect of digital media.