Novartis
Winning Year(s): 2019
Industry: Health Industries
2019 Innovation Name: Inside MS
Awards: 10th Most Innovative Health Industries Company
Employees: 100-499
‘Inside MS’ is an educational tool that utilises the immersive power of Augmented Reality (AR) to show the development of Multiple Sclerosis. Utilising MRI data from two MS patients, Inside MS allows users to visualise in AR (iPad App and/or Hololens headset) 3D MRI brain changes over time, accompanied by clinical symptoms and disability outcomes. Developed locally by Novartis Australia with local healthcare professionals and industry partners, Inside MS is a powerful tool for communicating complex scientific concepts to doctors, healthcare professionals, medical students, and ultimately, MS patients themselves.