2018 Innovation Name: Tackling churn in the media industry through innovation
Awards: 69th Most Innovative Company
Emma, OMD Australia’s Marketing Director was stuck in traffic on the way home from work, frustrated & upset she was late to pick up the kids again. Anthony,their Trading Director was sitting on the bus on the way to work from Bondi, staring wistfully at the pumping surf, wishing he could get out there. They knew it was time for a change.
In the 2nd half of last year, they introduced a new flexible working policy that enabled staff to work when and where best suited them as long as deliverables were met & the company wasn’t negatively impacted.